The Society has simplified its mortgage offering by merging its Joint Borrower Sole Proprietor (JBSP) and Standard product ranges into a single new core range.
This strategic move will enhance clarity for brokers and provide more flexibility for borrowers. The launch includes six new mortgage products and are designed for first-time buyers who need financial backing from family or friends, borrowers seeking additional affordability support, and clients looking for long-term lending flexibility.
This change follows Hinckley & Rugby’s previous integration of Later Life lending criteria into its core offering, reaffirming the Society’s commitment to simplifying mortgage options while maintaining accessibility and flexibility.
Key highlights of the updated range include greater flexibility for Joint Borrower Sole Proprietor (JBSP) arrangements, allowing borrowers to receive financial support from both family and friends, making homeownership more accessible. The tailored term offering also considers both employed and secondary income up to age 75, providing borrowers with more long-term financing options.
Laura Sneddon, Head of Mortgage Sales at Hinckley & Rugby, said:
“Bringing JBSP into our core mortgage range is all about making things simpler and more accessible for brokers and their clients. It means fewer product silos and a more streamlined way to match borrowers with the right solution—whether that’s first-time buyers, those needing financial support from family or friends, or clients who need a more flexible approach to lending.
“This change reflects the way we’ve always adapted to better serve borrowers, much like when we integrated Later Life lending into our core offering. By keeping things straightforward, brokers can focus on what they do best—advising clients on their homeownership journey.”
Find out more about our Joint Borrower Sole Proprietor criteria and explore our Core products.
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Please note product details and criteria are correct at launch and are subject to change.